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ATTN: Juicy Couture Tracksuits Are Making a Comeback

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Jun 2, 2019
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Remember Juicy Couture tracksuits and how you wanted a set in every color, but your mom wouldn't buy one for you because she was "not gonna spend 0 on a sweatsuit"? Yeah, me too. Those tracksuits were so fetchduring most of the 2000s, but like all trends, people eventually moved on to other, less match-y things. By 2014, the original Juicy Couture owners had peaced out and Juicy closed all of the U.S. boutiques, which would explain why you haven't seen Kim K wearing a set in recent years.

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According to WWD though, Juicy Couture is teaming up with Bloomingdale's to relaunch the low-rise velour pants with matching fitted zip-up jackets for a limited designer capsule collection. The campaign is called #TrackIsBack, and it's giving me all the nostalgia feels. 

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In the article, Bloomingdale's vice chairman Frank Doroff says, "Juicy was the originator of ath-leisure, a trend that resonates with our customers and has a strong presence in our fall 2019 assortment." Although Juicy Couture wasn't the first brand to make tracksuits a thing, the fact that they had every celebrity in 2004 wearing velour pants with sequins and foil-printed catchphrases emblazoned on the butt definitely proves its influence in the fashion world. 

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Come July, you'll be able to purchase a new set in seven different colors at Bloomingdale's stores and online. The pants will be available in a slim or flare style for , and you can choose a hoodie or collar jacket for 8. Just like the good ol' days. 

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Date: 13.12.2018, 07:02 / Views: 44582


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